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NAUTIQUE INTRODUCES 2012 PRODUCT LINE AND THE NEW NAUTIQUE.COM WEBSITE

Sep 08, 2011

ORLANDO, FLA (September 8, 2011)—Nautique is proud to unveil its 2012 product line and the redesigned Nautique website, now available for viewing at www.nautique.com.

For 2012, the Nautique boat lineup includes the innovative Ski Nautique 200 – Mapple Icon Edition and fresh custom details on the Super Air Nautique 210 – Byerly Icon Edition. Nautique’s newest features include the second generation of Nautique LINC digital helm system, redesigned Super Air Nautique interior, optional XS 550 Supercharged engine byPCM, new vivacious metal flake gel coat options and more. This year’s developments are a direct correlation of Nautique’s continued dedication to provide consumers with an edge that is only offered by Nautique.

For 2012, the Nautique website features a new look and feel with easier navigation. The entire site was designed to work with your favorite tablet or mobile device. The website details a revamped Team Nautique micro site. Each athlete’s page features a variety of pictures, podcast, bios, wallpaper and more. The Nautique homepage is redesigned with massive interactive Nautique banners, a featured video, quick and easy access to Nautique’s social networks, team athletes, events and more. New for this year, choose one of the five Nautique backgrounds allowing you to customize the website. Each boat model page integrates lifestyle images, new product video, specifications and features.

“Nautique has a strong reputation in the marketplace for delivering superior quality product, state-of-the-art technology and excellent customer service. The 2012 product lineup showcased on the new and improved Nautique website is a solid reflection of our commitment to our customers through quality product and cutting-edge innovation that drives the watersports industry,” stated Nautique’s President/CEO Bill Yeargin.

To experience all that Nautique has to offer for 2012, visit nautique.com.