Nautique Insider


Wake Awards!

Aug 21, 2009

Nautique team members celebrate winning Buzz Brand of the Year

Last night the wake industry got together for a great time of celebrating the annual Wake Awards. During this celebration select companies and athletes are honored for their accomplishments over the past year.

I am happy to write that at last night’s celebration Nautique was honored with the “Buzz Brand of the Year” award!

If I could have picked one award to win, it would have been the “Buzz Brand” award. This award is the industry’s recognition of a company that is making positive changes that are creating a “buzz.” There are a lot of companies doing exciting things in our industry so to be selected as the organization creating the most “buzz” is quite an honor.

The team at Nautique is very focused on continual improvement; that improvement has never been more evident than over the past two years. Taking our already high quality to new levels, coming out with exciting new product like the Byerly Icon Edition 210 and all-new Ski Nautique 200, plus, marketing to you in ways that are nontraditional (but in new ways that you prefer) and cutting edge; these are all ways that Nautique keeps getting better for you.

While we did not win the innovation award (congratulations to Ronix for the win and new boot), I am proud to say that Nautique had more nominations for the innovation award than any other company. Innovation creates buzz and there is no doubt that having the most nominations for innovation helped create the buzz for which we were recognized.

Congratulations to the Nautique team; clearly the best in the industry! You guys are awesome and both I and the entire Nautique family appreciate you.

If you are part of the Nautique family you can rest assured that your team is doing everything they can to continue getting better for you. If you are not yet part of the Nautique family, isn’t it time you joined the fun?

Enjoy the Nautique life!